Case SN Group
A builder you can watch build online
For SN Group in Ghent: a site where building clients cost their own project and find answers on grants, permits and VAT.


- Sector
- Construction, Ghent
- Languages
- NL, EN
- Live since
- September 2026
Building clients work out their own project.
Anyone about to build or renovate wants to know the cost and the EPC first. On the SN Group site they work it out themselves, step by step, and get in touch with a clear picture of their project.
Cost calculator

Step 1 of 5
Type of project
New build, full renovation, bathroom, kitchen or EPC

Step 2 of 5
Floor area
A slider in square metres

Step 3 of 5
Quality level
Standard, premium or luxury

Step 4 of 5
Extra options
Solar panels, underfloor heating, heat pump and more

Step 5 of 5
Your details
The estimate appears right away
EPC calculator

A form about the home as it is now, with the improvements you are considering.
Anyone planning a build wants to know the cost first.
SN Group does new builds, full renovations, bathrooms, kitchens, exterior joinery, EPC improvement, shell construction, ventilation and floors. That is a lot to explain, and a client has two main questions: what will it cost and what will it bring.
On the site they work that out themselves, with a cost calculator and an EPC calculator. Then they get in touch with a clear picture of their project, and the first conversation starts from their plan instead of from zero. Around the tools sit a page per service, the completed projects and the area served, in Dutch and English.
Finished projects on show






How the site grew
- February 2026First site by VBSSN Group gets its first site from VBS, with the services and completed projects.
- January to September 2026Reels and adsReels, carousels and ads on Facebook and Instagram around the services.
- 15 September 2026New site liveFast on every phone, and every old address forwards to the right page, so nobody lands on an error.
- 19 October 2026Answers to building questionsAnswers to what building clients wonder about: grants, the renovation obligation, permits, VAT and costs. With checks visitors fill in themselves, on facts we checked one by one.
Where a building client finds answers.

A page per service
From new builds to floors, each with its own explanation to click through.

Guides on building and renovating
What a renovation costs, when you must renovate after a purchase, how VAT works. The questions a client googles first.

Checks for grants and permits
A few questions about your home, and you see which grant or rule applies to you. Also for the renovation obligation and VAT.

Dutch and English
Anyone building in Ghent without Dutch reads it all in English, and Google shows them that language.

Reels and ads
Reels from site to finished home, which also ran as ads.
Want to show your work online?
Tell us what you build and for whom. We reply within 24 hours with a proposal for a first call.
Rather get in touch right away?
