Web design in Merelbeke, with an agency round the corner

For a consultant, an architect or a software company a site does not sell a product but a conversation. That decides what goes on it:

• Choose a site with cases ifyou sell projects, like an engineering firm or an IT company: two or three examples with what they delivered, which sectors you work for and how a collaboration starts. If you work for international clients too, an English version belongs with it; see multilingual website development.
• Choose a calendar on your site ifyou work by appointment, like an accountant, physiotherapist or hairdresser; the pattern is on website for accountants and website for therapists.
• Choose a site with projects ifyou build or install: work from Melle, Bottelare or Merelbeke with a photo and a sentence, and a request with the address; see website for contractors.
• Choose a one-pager ifyou work alone and mostly on recommendation: who you are, what you do, a way to reach you; see web design for freelancers.

Every language version carries the same Belgian basics: company name, address, company number and email (company number on your website), and consent before marketing cookies.

Merelbeke-Melle counts 370 companies in information and communication, from software houses to design studios. Their clients are often in Brussels, the Netherlands or further, and those buyers read a site differently from a neighbour. They want to see in the first minute what you build, for which sectors, who you already worked with and how a project starts. An English version with its own copy belongs with it then, not a translation of the Dutch page. Also put your company and VAT number visibly at the bottom: a foreign purchasing department checks them before accepting a first invoice. How we set up languages and search terms per market is on multilingual website development; what a foreign client expects of a Belgian company site is on web design in Ghent.

The municipality gives residents a Merelbeke-Mellebon gift voucher at a birth, a wedding anniversary or a hundredth birthday, worth between 100 and 450 euros. The voucher is spent at a trader in the municipality, and the trader invoices it to the municipality, preferably through Peppol. Say on your site and at your door that you accept it: people who received one look for where to spend it. If you do not invoice through Peppol yet, read Peppol registration.

Shoppingmerelbeke divides the municipality into shopping areas, from Merelbeke Centrum and Flora to Melle, Melsen, Munte, Lemberge, Bottelare and Schelderode. A listing there is free and points to your site; make sure the link goes to the right page and not an old one.

People living in Gentbrugge or Zwijnaarde often see Ghent businesses first in Google. To stand among them as a Merelbeke business, your site and your Google Business Profile must say the same: the same name, the same address with the municipality name Merelbeke-Melle, the same hours. After that, a page per service counts, and a service area in your profile that names the neighbourhoods you really visit. How to set up that profile is in create a Google Business Profile; whether it costs anything, in is Google Business Profile free. How we approach the whole is at local SEO; if you work mostly in the city, also read web design in Ghent.

• Two municipality names mixed upYour contact page, your profile and your invoices show Merelbeke-Melle like the official addresses; your copy may name Melle or Gontrode, because people will search that way for years.
• An old voucher on your siteThe Merelbeke-Mellebon is not the same as the former Cadeaubon Merelbeke or the Mellebon. Mention the right one, or you get questions at the till.
• A site that stutters on a phoneMost searchers in a residential municipality are on their phone in the evening. Test every page there first; the website speed test says how fast it loads.

Our office is on the Sint-Baafsplein, nine minutes by car from the Hundelgemsesteenweg. We come to your business for the meeting and the photos and build a custom website with a page per service and a button that works: call, WhatsApp, an appointment or a quote. What a booking portal can do, you see at an accounting firm in Ghent; what a calculator does, at SN Group in Oostakker. A first price range you get with the website cost calculator. Plan a meeting.